For consumer goods sold through club stores such as Costco, Sam’s Club or Makro, packaging does more than contain the product. The case goes straight onto the shelf, so shoppers see the box before they see what is inside. A retail display box therefore has to do three jobs at once: protect the goods through ocean freight, survive multi-tier stacking, and present the brand as cleanly as a printed advertisement.
The sample shown here is an order Shunfa produced for a two-piece canvas tote set (one large, one mini) distributed through US retail. It is a lid-and-base carton, offset printed in four colours across the full surface and film laminated for protection.
Instead of a conventional RSC with folding flaps, the box is built in two parts: a base and a drop-over lid. Store staff simply lift the lid and the base becomes a display tray, with the products immediately visible — no unpacking and no box cutter needed. That saves shelf-stocking labour, a criterion club-store buyers weigh heavily when approving packaging.
The base is built from corrugated board with the flutes running vertically, so the box holds its shape when palletised and stacked inside a container.
The full surface is offset printed on a facing sheet and then laminated onto corrugated board. This reproduces the brand’s navy and red accurately and keeps product photography, logos and small feature icons crisp — detail that direct flexo printing on corrugated struggles to hold.
Colour is controlled with a printed proof and Pantone matching before the production run, so a repeat order matches the previous season’s batch.
The printed surface is laminated, which resists scuffing from container movement, limits moisture pickup during ocean transit and keeps the box clean when it reaches the shelf. For goods spending weeks at sea en route to the US or EU, this finishing step decides whether the box still sells on arrival.
A shipping carton only has to move goods and is usually flexo printed in one or two colours. A display box is designed to go straight onto the sales floor: multi-colour offset print, a fast-open structure such as a lid or tear strip, and a compression rating that lets it stack without crushing the printed panel.
Yes. We prepare the dieline from your actual product dimensions and help lay out the print file, including colour checks before the production run.
Lead time depends on quantity and finishing, typically 5 days from approval of the sample box and print file. Contact us for a firm schedule with your quotation.
Depending on size and print method, the minimum starts from 5000 boxes. Offset runs become more cost-efficient as volume increases.
Need a retail display box for an export programme? Send us your product dimensions, target quantity and artwork if you have it, and our engineering team will propose a structure and quote it promptly.
SHUN FA PACKAGING
Factory: Industrial Zone, Tay Ninh Province, Vietnam
Email: admin@shunfa.vn / phongkehoach@shunfa.vn
